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1.
How customers think : essential insights into the mind of the market Gerald Zaltman by
  • Zaltman, Gerald
Series: ;
Edition:
Material type: Text Book
Current publication frequency: .
Publication details: Boston, Mass: Harvard Business School Press, 2003
Availability: Items available for loan: IIT Gandhinagar (1)Call number: 338.761 ZAL.

2.
Imagine: how creativity works by Jonah Lehrer by
  • Lehrer, Jonah
Series: ;
Edition:
Material type: Text Book
Current publication frequency: .
Publication details: Boston: Canongate Books Ltd., 2012
Availability: Items available for loan: IIT Gandhinagar (1)Call number: 153.35 LEH.

3.
Innovation generation: how to produce creative and useful scientific ideas by Roberta Ness by
  • Ness
Series: ;
Edition:
Material type: Text Book; Literary form: Not fiction
Current publication frequency: .
Publication details: New York Oxford University Press c2012
Availability: Items available for loan: IIT Gandhinagar (1)Call number: 501.9 NES.

4.
Linchpin: are you indispensable? by Seth Godin by
  • Godin, Seth
  • MacLeod, Hugh
  • Hagy, Jessica
Series: ;
Edition:
Material type: Text Book
Current publication frequency: .
Publication details: London Penguin Books c2010
Availability: Items available for loan: IIT Gandhinagar (1)Call number: 658 GOD.

5.
Where good ideas come from : the natural history of innovation Steven Johnson. by
  • Johnson, Steven
Series: ;
Edition: 1st Riverhead trade pbk. ed. .
Material type: Text Book
Current publication frequency: .Language: English
Publication details: New york Riverhead C 2010
Availability: Items available for loan: IIT Gandhinagar (1)Call number: 303.484 JOH.
Lists:

6.
Creative habit : learn it and use it for life Twyla Tharp, with Mark Reiter by
  • Tharp, Twyla
  • Reiter, Mark
Series: ;
Edition: 1st ed.
Material type: Text Book; Format: print ; Literary form: Not fiction
Current publication frequency: .
Publication details: New York Simon & Schuster 2003
Other title:
  • a practical guide.
Availability: Items available for loan: IIT Gandhinagar (1)Call number: 153.35 THA.

7.
Design of business : why design thinking is the next competitive advantage by Roger Martin by
  • Martin,Roger L
Series: ;
Edition:
Material type: Text Book; Literary form:
Current publication frequency: .
Publication details: Boston: Harvard Business PressHarvard Business Press.
Availability: Items available for loan: IIT Gandhinagar (1)Call number: 658.4063 MAR .

8.
Lateral thinking creativity step by step by Edward de Bono by
  • Bono, Edward de`
Series: ; | Harper colophon books
Edition:
Material type: Text Book; Format: print ; Literary form: Not fiction
Current publication frequency: .
Publication details: New York Harper Colophon Books 1970
Availability: Items available for loan: IIT Gandhinagar (1)Call number: 153.35 BON.

9.
Lateral thinking: a textbook of creativity by Edward de Bono by
  • Bono, Edward de
Series: ;
Edition:
Material type: Text Book; Format: print ; Literary form: Not fiction
Current publication frequency: .
Publication details: London Penguin Books 1970
Availability: Items available for loan: IIT Gandhinagar (1)Call number: 153.35 BON .

10.
Thinkertoys : a handbook of creative-thinking techniques by Michael Michalko by
  • Michalko, Michael
Series: ;
Edition: 2 nd ed.
Material type: Text Book; Format: print ; Literary form: Not fiction
Current publication frequency: .
Publication details: New York Ten Speed Press (Imprint of The Crown Publishing Group) 2006
Availability: Items available for loan: IIT Gandhinagar (1)Call number: 650.019 MIC.

11.
Strategies for creative problem solving, 3rd ed. byH. Scott Fogler by
  • Fogler, H. Scott
  • Rizzo, Benjamin R
  • Leblanc, Steven E
Series: ;
Edition: 3rd ed.
Material type: Text Book
Current publication frequency: .Language: English
Publication details: Boston: Prentice Hall, 2014
Availability: Items available for loan: IIT Gandhinagar (1)Call number: 153.43 FOG.

12.
Deep learning: how the mind overrides experience Stellan Ohlsson by
  • Ohlsson, Stellan
Series: ;
Edition:
Material type: Text Book; Format: print ; Literary form: Not fiction
Current publication frequency: .Language: English
Publication details: Cambridge Cambridge University Press 2011
Availability: Items available for loan: IIT Gandhinagar (1)Call number: 153.15 OHL.
Lists:

13.
Unbounded mind: breaking the chains of traditional business thinking by Ian I. Mitroff by
  • Mitroff, Ian I
  • Linstone, Harold A
Series: ;
Edition:
Material type: Text Book
Current publication frequency: .Language: English
Publication details: New York: Oxford University Press, 1996
Availability: Items available for loan: IIT Gandhinagar (1)Call number: 650.071173 MIT.

14.
Creativity crisis: reinventing science to unleash possibility by Roberta Ness by
  • Ness, Roberta
Series: ;
Edition:
Material type: Text Book; Format: print ; Literary form: Not fiction
Current publication frequency: .Language: English
Publication details: New York Oxford University Press 2015
Availability: Items available for loan: IIT Gandhinagar (1)Call number: 338.97306 NES.

15.
Breakthrough thinking by Thomas Vogel by
  • Vogel, Thomas
Series: ;
Edition:
Material type: Text Book; Format: print ; Literary form: Not fiction
Current publication frequency: .Language: English
Publication details: usa How Books 2014
Availability: Items available for loan: IIT Gandhinagar (1)Call number: 153.35 VOG.

16.
Creative aerobics : fueling imagination in the 21st century by
  • George ,Linda Conway Correll
  • Yagnik, Arpan
Publication details: New Delhi: Sage Publications India Pvt. Ltd., 2017
Availability: Items available for loan: IIT Gandhinagar (1)Call number: 658.4094 GEO.

17.
Organizing genius: the secrets of creative collaboration by
  • Bennis,Warren
  • Biederman ,Patricia Ward
Publication details: New York: Basic Books, 1997
Availability: Items available for loan: IIT Gandhinagar (1)Call number: 158.7 BEN.

18.
Introduction to creativity and innovation for engineers by
  • Walesh, Stuart G
Publication details: Boston: Pearson, 2017
Availability: Items available for loan: IIT Gandhinagar (1)Call number: 620.0019 WAL.

19.
Craft of creativity by
  • Cronin, Matthew A
  • Loewenstein, Jeffrey
Publication details: California: Stanford University Press, 2018
Availability: Items available for loan: IIT Gandhinagar (1)Call number: 153.35 CRO.

20.
Innovation by
  • Harvard Business Review Press
Series: HBR's 10 Must Reads
Publication details: Boston : Harvard Business Review Press, 2013
Availability: Items available for loan: IIT Gandhinagar (2)Call number: 658.4063 HAR, ...

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