Design of business : why design thinking is the next competitive advantage by Roger Martin

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Material type: Book

BookSeries: ; Current publication frequency: .Publication details: Boston: Harvard Business PressHarvard Business Press. Edition: Description: 2009: ill; 22 cmISBN:

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Holdings
Item type	Current library	Collection	Call number	Status	Date due	Barcode
Books	IIT Gandhinagar	General	658.4063 MAR (Browse shelf(Opens below))	Available		014652

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Previous	658.575 MER Subject to Change: Creating Great Products & Services for an Uncertain World: Adaptive Path on Design	745.2068 SHE Success by design : the essential business reference for designers	745.2 FUK Super normal : sensations of the ordinary	658.4063 MAR Design of business : why design thinking is the next competitive advantage	658 CHR Innovator`s dilemma : when new technologies cause great firms to fail	658.4063 CHR Innovators Solution: Creating and Sustaining Successful Growth	741.6 TER Making of Design: From the First Model to the Final Product	Next

Includes bibliographical references and index

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