What ` s inside : An innovative approach to learning and teaching marketing management student tested , facult approach Dawn Iacobucci and Avinash kappor

By:

Iacobucci, Dawn

Contributor(s):

kappor, Avinash

Material type: Book

BookSeries: ; Current publication frequency: .Publication details: New Delhi: Cengage Learning , 2009.Edition: Description: xiv, 237 p.: col. ill.; 28cmISBN:

9788131510162

Other title:

Subject(s):

General management
Marketing -- Management

DDC classification:

658.8 LAC

LOC classification:

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Holdings
Item type	Current library	Collection	Call number	Status	Date due	Barcode
Books	IIT Gandhinagar	General	658.8 LAC (Browse shelf(Opens below))	Available		008689

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