000			01852 a2200229 4500
008			230818b |||||||| |||| 00| 0 eng d
020			_a9780143461746
082			_a001.4226 RAN
100			_aRanganathan, Kavitha
245			_aImpactful data visualization: hide and seek with graphs
260			_aGurugram: _bPenguin Business, _c2023.
300			_aviii, 162p.: _bcol. ill.; pbk.: _c22cm.
440			_aIIM Ahmedabad business books
520			_aWater, water, everywhere, nor any drop to drink, Data, data, everywhere, no time to stop and think! There is scarcely a role that does not require us to understand, analyse and present data. Charts, graphs and maps are everywhere. However, many of these data visuals leave the viewer bewildered, confused or (even worse) with an incorrect understanding of the data. In contrast, if designed well, data visualizations help us make sense of data and communicate our insights better. Bringing her clear classroom-teaching style, which has helped hundreds of data wranglers, to this book, the author walks you through the myriad ways that graphs can mislead, helping to spot visualization traps and prevent misinterpretations. She illustrates core design principles for creating truthful and effective data visualizations, assisting you to master the art and science behind creating impactful and accurate graphs. Packed with examples to clearly explain the dos and don’ts of data visualization and backed by empirical research, this book will transform the way you create and analyse graphs and charts. https://penguin.co.in/book/impactful-data-visualization/
650			_aData Visualization
650			_aGraphs and Charts
650			_aStacked area graphs
650			_aDual axis graphs
650			_aThe Honest bar graph
650			_aThe Truthful line graph
942			_cTD _2ddc
999			_c59283 _d59283