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| 008 | 160319b 2008. xxu||||| |||| 00| 0 eng d | ||
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| 041 | _aeng | ||
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| 082 | _a658.8342 HAU | ||
| 100 | _aHaugtvedt, Curtis P., | ||
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_a _b |
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_aHandbook of consumer psychology _b _cedited by Curtis P. Haugtvedt, Paul M. Herr, Frank R. Kardes |
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| 250 |
_a _b |
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_6 _aNew York: _bPsychology Press, _c 2008. |
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| 300 |
_axvi, 1273 p.: _bill; _c26cm. |
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| 440 |
_a _v |
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_6008562 _aMarketing and consumer psychology series ; _v 4. |
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_3 _aIncludes bibliographical references and indexes. |
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_a _c |
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| 653 | _aGeneral management | ||
| 653 | _aConsumer behavior. | ||
| 653 | _aDecision making. | ||
| 653 | _aMarketing -- Psychological aspects. | ||
| 653 | _aAdvertising -- Psychological aspects. | ||
| 653 | _aConsumer behavior. | ||
| 653 | _aDecision making. | ||
| 700 | _aHerr,Paul, | ||
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