000 00469nam a2200169 454500
999 _c24850
_d24850
008 160319b2006. xxu||||| |||| 00| 0 eng d
020 _a9788177588507
082 _a659.1 BAT
100 _aBatra, Rajeev. ,
245 _aAdvertising management
250 _a5th ed.
260 _aNew Delhi:
_bPearson Education,
_c2006.
300 _a768p:
_c24 cm.
500 _aIncludes bibliographical references.
700 _aMyers, John G,
942 _2ddc
_cTD