000 | 00566nam a2200181 454500 | ||
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999 |
_c24849 _d24849 |
||
008 | 160319b2006. xxu||||| |||| 00| 0 eng d | ||
020 | _a9788131714140 | ||
082 | _a659.1 WEL | ||
100 | _aWells, William, | ||
245 | _aAdvertising : principles and practice | ||
246 | _aAdvertising : principles & practice . | ||
250 | _a7th ed. | ||
260 |
_aNew Delhi: _bPearson Education, _c2006. |
||
300 |
_axxxi, 592 p.: _bcoll, ill.; _c29 cm. |
||
500 | _aPrevious ed.: Prentice Hall, c2003. | ||
700 | _aMoriarty, Sandra E, | ||
942 |
_2ddc _cTD |