000 | 00507nam a2200169 454500 | ||
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_c23772 _d23772 |
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008 | 160319b2007. xxu||||| |||| 00| 0 eng d | ||
020 | _a9788131502815 | ||
082 | _a658.83 ZIK | ||
100 | _aZikmund, William G., | ||
245 | _aEssentials of marketing research | ||
250 | _a3rd ed. | ||
260 |
_aNew Delhi _bCengage Learning _c2007. |
||
300 |
_a414p.: _bill.; _c23 cm. |
||
500 | _a Includes bibliographical references and index | ||
700 | _aBabin, Barry J. , | ||
942 |
_2ddc _cTD |