TY - GEN AU - Hurff, Scott TI - Designing products people love: how great designers create successful products SN - 9789352132942 U1 - 745.2 HUR PY - 2022/// CY - Beijing: PB - O'Reilly & Shroff Publishers & Distributor KW - Design’s Heritage KW - Product Designer KW - Interface Design KW - Art and Science KW - Digital Era KW - Time-Tested Techniques N1 - Include index N2 - How can you create products that successfully find customers? With this practical book, you’ll learn from some of the best product designers in the field, from companies like Facebook and LinkedIn to up-and-coming contenders. You’ll understand how to discover and interpret customer pain, and learn how to use this research to guide your team through each step of product creation. Written for designers, product managers, and others who want to communicate better with designers, this book is essential reading for anyone who contributes to the product creation process. https://www.oreilly.com/library/view/designing-products-people/9781491923696 ER -