Levy, Jaime

UX strategy : how to devise innovative digital products that people want - Sebastopol: O’Reilly Media, 2015. - xii, 298 p. pb; 23 cm.

Includes bibliographical references and index.

User experience (UX) strategy requires a careful blend of business strategy and UX design, but until now, there hasn't been an easy-to-apply framework for executing it. This hands-on guide introduces lightweight strategy tools and techniques to help you and your team craft innovative digital products that people want

9781449372866


Human Computer Interaction
User Interfaces
Computer Systems
Web Sites Design
User-Centered System Design

004.019 / LEV