TY  - GEN
AU  - McKeown, Max 
TI  - Innovation book: how to manage ideas and execution for outstanding results
SN  - 9781292011905
U1  - 658.4063 
PY  - 2014///
CY  - Harlow
PB  - Pearson Education
KW  - Creative Ability in Bussiness
KW  - Management
KW  - Creative Thinking
KW  - Diffusion of Innovation
KW  - New Products
KW  - Strategic Planning
KW  - Technological Innovations
N2  - The Innovation Book is your roadmap to creating powerful innovations that deliver success in a competitive world. It answers the following questions: How do you become a more innovative thinker? How do you lead and manage creative people? How can you use innovation tools to get the best results? How can you engage people with innovation? How do you avoid pitfalls, problems and screw-ups? With a practical bite-size format, The Innovation Book will help you tackle the really important challenges and seize the most valuable opportunities
ER  -