TY - BOOK AU - Prahalad, C. K. ., AU - Krishnan, M. S. TI - New age of innovation : driving cocreated value through global networks SN - 9780070248618 U1 - 658.4012 PRA PY - 2008/// CY - New York PB - Tata McGraw Hill KW - General management KW - Customer relations KW - Business planning. KW - Strategic planning KW - Industrial management N1 - Includes bibliographical referencesand index. ER -