Stafford, Marla R, <br/><br/>
Advertising, promotion, and new media 

 - New Delhi  PHI Learning  2006. 
 - xii, 380 p.:  ill.;  24 cm. . 
<br/><br/> Includes bibliographical references and index.  
<br/><br/><label>ISBN: </label>9788120327399 
<br/><br/><label>Dewey Class. No.: </label>659.144 ADV