Neurodesign and neuromarketing startup guide
Material type:![Book](/opac-tmpl/lib/famfamfam/BK.png)
- 9789353730222
- 658.8342 CHO
Item type | Current library | Collection | Call number | Copy number | Status | Date due | Barcode |
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IIT Gandhinagar | General | 658.8342 CHO (Browse shelf(Opens below)) | 1 | Available | 030699 |
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658.80019 BRI Neuro design: neuromarketing insights to boost engagement and profitability | 658.802 HAR Strategic marketing | 658.8342 CER Consumer neuroscience | 658.8342 CHO Neurodesign and neuromarketing startup guide | 658.8342 RAM Introduction to neuromarketing & consumer neuroscience | 658.8342 SOL Consumer behavior : buying, having, and being | 658.83420954 DUT Neuromarketing in India: understanding the Indian consumer |
Includes index and bibliography
Audiences of this book will be introduced to different neurodesign and neuromarketing techniques. Readers will be aware of the potentials of these techniques in the context of a product or a service or a brand acceptance by the target users. Apart from that, this book will help to plan neurodesign and neuromarketing business and targeting clients for the same. In addition, this book will guide an entrepreneur to establish the neurodesign and neuromarketing startups
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