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If you're not first, you're last: sales strategies to dominate your market and beat your competition

By: Publication details: Wiley, 2010. New Delhi:Description: xiv, 256 p.; hb; 23 cmISBN:
  • 9788126572465
Subject(s): DDC classification:
  • 658.82 CAR
Summary: During economic contractions, it becomes much more difficult to sell your products, maintain your customer base, and gain market share. Mistakes become more costly, and failure becomes a real possibility for all those who are not able to make the transition. But imagine being able to sell your products when others cannot, being able to take market share from both your competitors, and knowing the precise formulas that would allow you to expand your sales while others make excuses. If You're Not First, You're Last is about how to sell your products and servicesdespite the economyand provides.
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Item type Current library Call number Copy number Status Date due Barcode
Books Books IIT Gandhinagar 658.82 CAR (Browse shelf(Opens below)) 1 Available 029193

During economic contractions, it becomes much more difficult to sell your products, maintain your customer base, and gain market share. Mistakes become more costly, and failure becomes a real possibility for all those who are not able to make the transition. But imagine being able to sell your products when others cannot, being able to take market share from both your competitors, and knowing the precise formulas that would allow you to expand your sales while others make excuses. If You're Not First, You're Last is about how to sell your products and servicesdespite the economyand provides.

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