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Health behavior theory for public health: principles, foundations, and applications

By: Contributor(s): Publication details: Jones & Bartlett Learning, 2013. Burlington, MA : Description: xvii, 366 p. : ill. ; 26 cmISBN:
  • 9780763797539
Subject(s): DDC classification:
  • 614.4 DIC
Summary: "In order to develop effective health intervention programs, Public Health professionals need to be able to effectively assess the needs of a population relative to their long-term adoption of health-protective behaviors. While a solid understanding of human behavior theory is an essential tool for designing and implementing successful health promotion programs, changing health behavior requires multiple skills beyond the ability to simply apply theory. This text book examines health behavior theory, through the context of the “New Public Health”. "--Publisher.
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Includes bibliographical references and index.

"In order to develop effective health intervention programs, Public Health professionals need to be able to effectively assess the needs of a population relative to their long-term adoption of health-protective behaviors. While a solid understanding of human behavior theory is an essential tool for designing and implementing successful health promotion programs, changing health behavior requires multiple skills beyond the ability to simply apply theory. This text book examines health behavior theory, through the context of the “New Public Health”. "--Publisher.

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