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Crossing the chasm: marketing and selling disruptive products to mainstream customers by Geoffrey A. Moore

By: Material type: BookBookSeries: ; Current publication frequency: .Publication details: New York HarperCollins Publishers 2014Edition: 3rd edDescription: 273p.: ill; 21 cmISBN:
  • 9780062292988
Subject(s): DDC classification:
  • 658.8 MOO
LOC classification:
  •  
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