Power of strategy innovation : a new way of linking creativity and strategic planning to discover great business opportunities
Material type:![Book](/opac-tmpl/lib/famfamfam/BK.png)
- 9788120333116
- 658.4012 JOH
Item type | Current library | Collection | Call number | Status | Date due | Barcode |
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IIT Gandhinagar | General | 658.4012 JOH (Browse shelf(Opens below)) | Available | 006787 |
"In The Power of Strategy Innovation, authors Robert E. Johnston, Jr., and J. Douglas Bate combine their 32 years of experience consulting to major organizations to show you how to connect analytical, numbers-oriented, day-to-day planning with the market-centric, discovery-driven innovation that focuses on the future. Their unique five-step Discovery Process allows you to uncover visionary new business opportunities by applying innovative thinking to your company`s entire business model, not just to its products or inventions."--BOOK JACKET.
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