Business research methods

By:

Zikmund, William G

Material type: Book

BookPublication details: New Delhi: Thomson, 2003.Edition: 7th edDescription: xix, 748 p.: ill.; 23 cmISBN:

9788131500293

DDC classification:

658.403 ZIK

Online resources:

List(s) this item appears in: Finance

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Holdings
Item type	Current library	Collection	Call number	Status	Date due	Barcode
Books	IIT Gandhinagar	General	658.403 ZIK (Browse shelf(Opens below))	Available		002266

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Provides current and comprehensive coverage of business research. Its student friendly design contains numerous examples illustrating real world research in management, marketing, finance, accounting and other business areas.

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