Applied semiotic tools for the Indian cultural context (Record no. 60208)

MARC details
000 -LEADER
fixed length control field 01569 a2200229 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 240920b |||||||| |||| 00| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9789383184750
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 302.2 KHA
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Khanwalkar, Seema
245 ## - TITLE STATEMENT
Title Applied semiotic tools for the Indian cultural context
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc Ahmedabad:
Name of publisher, distributor, etc CEPT University Press,
Date of publication, distribution, etc 2023.
300 ## - PHYSICAL DESCRIPTION
Extent xix, 339p.:
Other physical details ill.; pbk.:
Dimensions 22cm.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc Includes Acknowledgment.
520 ## - SUMMARY, ETC.
Summary, etc This book demonstrates the efficacy of the Semiotics as a theory and method when applied to a wide range of subject matter and establishes its value in the world of academia. The chapters are divided into four parts under relevant themes – Performative Cultures; Notions of Space and Geography; Digital Futures and Discourses of Identity, Modernity and Nationalism. This book has been authored by Seema Khanwalkar, Adj. Prof. Faculty of Design (FD). She teaches semiotics, anthropology, and semantics, and expands her interests in understanding the impact of digital cultures. She is also a visiting faculty at the Indian Institute of Management Ahmedabad (IIMA) where for the past eight years she has consistently imparted the values of semiotics in understanding brand communications.<br/><br/>https://www.amazon.in/Applied-Semiotic-Indian-Cultural-Context/dp/B0CH314MRM#detailBullets_feature_div
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Culture Semiotic Models
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element India Civilization
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Semiotics Research India
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Semiotics
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Television Narratives
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Performative Cultures
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Item type Books
Source of classification or shelving scheme Dewey Decimal Classification
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Collection code Home library Current library Date acquired Source of acquisition Cost, normal purchase price Total Checkouts Full call number Barcode Date last seen Copy number Cost, replacement price Koha item type
    Dewey Decimal Classification     General IIT Gandhinagar IIT Gandhinagar 20/09/2024 Baroda Books 1200.00   302.2 KHA 034526 20/09/2024 1 1200.00 Books


Copyright ©  2022 IIT Gandhinagar Library. All Rights Reserved.