Neuromarketing: a peep into customer’s minds, (Record no. 26936)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00432nam a2200145 454500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 160319b2010. xxu||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9788120338685 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.8 NEU |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Sharma, J. K ... [et.al.], |
| 245 ## - TITLE STATEMENT | |
| Title | Neuromarketing: a peep into customer’s minds, |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc | New Delhi: |
| Name of publisher, distributor, etc | PHI, |
| Date of publication, distribution, etc | 2010. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 260p.: |
| Other physical details | ill; |
| Dimensions | 24cm. |
| 500 ## - GENERAL NOTE | |
| General note | Includes index. |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Item type | Books |
| Withdrawn status | Lost status | Damaged status | Not for loan | Collection code | Home library | Current library | Date acquired | Source of acquisition | Cost, normal purchase price | Total Checkouts | Full call number | Barcode | Date last seen | Date last borrowed | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| IIT Gandhinagar | IIT Gandhinagar | 16/11/2010 | Himanshu Book Co. | 350.00 | 12 | 658.8 NEU | 006736 | 14/07/2022 | 20/05/2022 | Books |
